Lures

BOMBER 15A – HD When people talk about the mighty “Gold Bomber” this is the size that they are referring to. The 119mm 15A HD Bomber has been d...

The Laser Pro 160 provides that slightly smaller profile when trolling for species like Mackerel, Tuna and Wahoo. Incorporating the best of Halco t...

The River Rat is a stand-out general purpose saltwater lure, that is great for both casting & trolling. It c atches most predatory species i...

Elevate your fishing game with the DOA 3/4 oz. lure featuring a 5/0 Mustad hook. Engineered with a top-of-the-head line entry for a sub-surface pre...

The D.O.A. TerrorEyz, is legendary among Saltwater anglers, especially those who target Barramundi, available in three sizes, Tiny 2", Regular 2-3/...

Another of the original trio of "classic" tail designs that helped put Squidgies firmly on the map, our Squidgy Fish is the "go-to" lure of discern...

Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the b...

The D.O.A. TerrorEyz, is legendary among Saltwater anglers, especially those who target Barramundi, available in three sizes, Tiny 2", Regular 2-3/...

Introducing the X-Rap® Saltwater in the 10cm model - your compact yet formidable ally in conquering the waters. Engineered for precision and finess...

Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the b...

The result of our intense development process is a new generation of soft vibe. A unique profile features a sleek bait fish shape with a forked tai...

Built to take on the toughest predators in the ocean, the Venom V-Minnow has been released after years of rigorous on-water testing to ensure the r...

The innovative 2Deadly is one of Lance Butlers most successful designs, and certainly one of his all-time favourites when chasing big Barra and oth...

Introducing the 9" Zerek Flat Shad Pro: Your Ultimate Big Fish Lure! The 9" Zerek Flat Shad Pro is a game-changer for anglers seeking trophy-siz...

Another of the original trio of "classic" tail designs that helped put Squidgies firmly on the map, our Squidgy Fish is the "go-to" lure of discern...

The innovative 2Deadly is one of Lance Butlers most successful designs, and certainly one of his all-time favourites when chasing big Barra and oth...

The D.O.A. TerrorEyz, is legendary among Saltwater anglers, especially those who target Barramundi, available in three sizes, Tiny 2", Regular 2-3/...

Introducing Bite Me Lures' 5-Inch! This pack boasts four meticulously designed lures, the most popular choice. Dubbed as the "peanut to the elephan...

The result of our intense development process is a new generation of soft vibe. A unique profile features a sleek bait fish shape with a forked tai...

The incredible success of the Squidgy Slick Rig range even took us by surprise, and we knew it was a great lure when we launched it! Turns out an...

When the Laser Pro 120 is cast, the weights move to the rear of the lure giving a straight trajectory, and upon retrieval, the weights lock in plac...

BOMBER 15A The 119mm 15A Bomber is the most popular from in the Long A range. Target species include Barra, Jacks, Cod, Queenies, Trevally, Fin...

Step up your game with the X-Rap® Saltwater in the 12cm model - the versatile middle ground between finesse and power. Built to endure harsh condit...

Made from ultra-tough and environmentally friendly TPE material, the Flat Shad's patented materials allow the plastic to stretch an incredible 10x ...

Boldly providing unlimited versatility, the Venom V-Swim redefines what a sinking stickbait can be. A weighted tail provides incredible casting dis...

The Venom V-Stick is a revolutionary concept in stickbait design. Not a floating stickbait and certainly not a sinking stickbait, the V-Stick bring...

The Venom V-Stick is a revolutionary concept in stickbait design. Not a floating stickbait and certainly not a sinking stickbait, the V-Stick bring...

A perfect snack-sized lure for all predatory fish species. This lure is ideal for Barra, Jacks, Threadfin, Trevally, Flathead and loads more. Great...

BOMBER 14A – HD This 89mm 14A HD Bomber has been designed super tough to Aussie conditions and to withstand the rigors of larger predator speci...

Samaki takes the Vibelicious to the next level with the new Vibelicious Thumper Tail. Samaki Vibelicious Thumper Tail hits the water with a bang...

Samaki Vibelicious fish perfectly mimics the tight shimmer of a baitfish, luring in a variety of predator species. Samaki Vibelicious is constructe...

THE ZEREK LIVE SHRIMP IS THE MOST POPULAR OF ALL THE ZEREK LURES AND THAT'S LITTLE WONDER AS IT IS AMAZINGLY LIFE-LIKE, EXCEPTIONALLY DURABLE AND C...

The MEGAPRAWN is a hyper-realistic prawn imitation, for targeting any predatory fish which feeds on prawns, shrimp, crayfish or lobster. They a...

Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the b...

Samaki Vibelicious fish perfectly mimics the tight shimmer of a baitfish, luring in a variety of predator species. Samaki Vibelicious is constructe...

Tough, simple to use and reliable - that's the dream behind the Venom V-Pop, a series of three poppers that embrace all three! At the heart of the ...